Archive for the ‘Blogging’ Category
4 Ways To Repurpose Your Blog Posts
Writing a blog takes dedication and perseverance. Knowing what you want to write about and what your readers like comes with practice. So, as you continue to build a backlog of blog posts you might want to consider repurposing them to extend your reach and grow your audience. Why do you ask? People might not know that your blog exists, but if you can appeal to them through other outlets they may be more inclined to subscribe to your site. By repurposing your content you can breathe new life into your words and showcase them in a variety of formats to give your blog additional exposure.
1. Document Sharing Sites
Using sites like Scribd and DocStoc are where you can repurpose your blog post into a PDF, slideshow or Word document for millions of people to access, download and enjoy. These sites allow you to include images and links in your file, both of which make your content more engaging and SEO-worthy. If you’re interested in cashing in on your repurposed posts you can choose between selling them on DocStoc, as well as giving them away for free. Just remember to include a sentence or two about yourself, your email address and URL so that people know how to get to your blog.
In addition to making it very easy to repurpose your content, Scribd and DocStoc also make it super easy to promote your new document creations with an embedding option. You can use this feature to embed and share your document and also give others the opportunity to pass along to others with the simple click of a button.
2. Newsletters
A newsletter is an excellent way to provide readers with an opportunity to receive exclusive articles, information and tips that aren’t necessarily available through your main blog. You can easily transform older blog posts into modern pieces by updating their content and summarizing key points. This will make your posts easy to digest and it also highlights relevant details that readers will appreciate having in a consolidated format.
3. Squidoo
One of the leading social community sites and Seth Godin’s brainchild, Squidoo in the top 500 most visited and 300 most viewed websites in the United States. Users build custom pages, known as lenses, which are actually much more like single blog posts on a specific subject. You can easily gather a collection of blog posts that have been written on a particular topic and then create a lens from them.
Squidoo is very simple to use and employs a CMS (content management system) that requires little to no knowledge of HTML. This is a bonus for some of us that are technically challenged when it comes to assembling aesthetically pleasing online pieces. Another nice to know is that 5% of Squidoo’s revenue is donated to charity and nearly half of all lensmasters donate their royalties to one of 65 featured charities on Squidoo. Definitely a pay-it-forward kinda place.
4. Article Directories
Probably one of the best ways to whip up some attention for you content is through one of the thousands of online article directories available. The toughest part of your job is trying to determine which article directory to use. Two of the most popular and most reputable are ezinearticle.com and articlesbase.com. Depending on which site you utilize, you’ll want to include a few links and your byline. When you repurpose your blog post on an article site try to keep it less about you and more about your reader. In other words, too much “me-me-me” may delay or prohibit approval of your posting.
What are some other unique ways that you’re leveraging your blog posts? Share below and help everyone learn something new.
How To Manage Negative Blog Comments
So you’ve spent all night writing a blog post that can only be described as the pièce de résistance to your dedicated followers. Clearly, you’re proud of what you’ve produced and you’ve poured some serious effort into developing an outstanding representation of what great content truly is.
But what do you do once you’ve posted that bright, shiny new blog entry and it’s dashed to bits in the comment section? First off, don’t be offended by the feedback about your masterpiece. Instead consider following some of these suggestions to help you work through any negative comments.
It’s Not Personal
Harsh comments can be tough pills to swallow, but remember that it’s not about you. It’s just about perspective. You’ll never be able to make your blog satisfy the opinions of all your subscribers. Plus, being able to produce content that sparks a debate isn’t necessarily a bad thing. You’re setting up a place to inspire conversation and that’s a good thing.
Keep Calm
Take a deep breath and a step back before your respond to any negative blog comments. Remember that you’ve created a blog to exchange information with readers and ultimately, your readers come first. Take an objective stance and respond openly. If you find this person continually engaging in negative, abrasive or combative commenting consider flagging their comments and remove them from future posts.
Embrace The Feedback
Hate to say it, but comments on a blog post, both good and bad, demonstrate that you’re developing and sharing insightful topics that readers are connecting with. Brush your ego aside and roll with the punches. Use the comments from your readers as learning opportunities to help you create better posts and acknowledge different views.
Give Thanks
Strange as it may seem, thanking people for leaving blog comments is a great way to show that you’re focused on creating a transparent blog, not to mention that it is an easy way to involve readers by encouraging them to offer alternative ideas or solutions.
Depending upon how active and passionate your blog following is they may jump in and answer the negative comments for you. Make sure that you follow-up to show that you’re listening and open to discussion. It will show everyone that your blog community is a place where people can be themselves.
Have you experienced any tough situations with your own blog comments? Share with us.
18 Must Have WordPress Plugins for Your Blog
Aside from the pre-installed Hello Dolly plugin that comes with your WordPress blog, there are thousands of other super useful add-ons that can boost the power and presence of your blog. Because your blog is the central feed to your social media efforts using these plugins will definitey help kick start it into gear. So, if your blog needs a little pick-me-up consider adding some of these fantastic finds and watch your traffic and subscriber numbers soar.
1. Akismet
If your blog is the castle, then Akismet is the fortress that surrounds it. Hands down Akismet is the best anti-spam plugin available for WordPress. It’s like the ‘sorting hat‘ from Harry Potter (a reference that reveals my true geek nature) – it knows what’s good, bad and questionable in the blink of an eye. Set-up is easy and it keeps the spammers out plain and simple.
2. WP Super Cache
This plugin uses a static HTML version of your blog to reduce the browser’s load time. This means that users can view your blog more quickly and it minimizes CPU processing compared to WordPress on its own. When users experience a faster blog load time they tend to stick around longer and explore a bit more too.
3. WordPress Related Posts
Keep your blog readers interested in what you’ve written by showing them similar posts. Through a tagging identification feature, related posts are gathered and appear at the bottom of corresponding entries. Related posts are a great way to encourage your blog subscribers to delve into other topics that you’ve blogged about.
4. Disqus Comments
Pronounced discuss, this powerful comment system and moderation tool is essential for any blog. Disqus provides SEO-friendly comments, automatic backup to WordPress and accepts imports of existing comments without a hitch. A fantastic plugin that also alerts you to new comments so that you can welcome people to your blog and thank them for providing feedback.
5. Google Analyticator
Instead of having to view Google Analytic data outside of WordPress you can install this handy plugin and see it on your dashboard. You can choose from several different widgets that can be used display various analytic information in the admin section of your blog.
6. Google XML Sitemap
Another powerful plugin that helps the major search engines (Google, Yahoo!, Bing and Ask.com) find and index your blog is XML Sitemap. You need to index in order to be found and with the creation of a sitemap you’re making it much simpler for the crawlers to see a complete structure of your site and retrieve it more efficiently.
7. FD Feedburner Plugin
Without subscribers your blog is like a compass without direction, pretty pointless. Give your readers a reason to stick around and read what you produce by creating an RSS feed (and including a subscribe button). Use this plugin for an effortless set-up that seamlessly connect your Feedburner feed and your blog together. No fuss, no muss.
8. Sociable
Choose from more than 99 different social media networks to display with your blog posts and give readers the opportunity to share with others. There are a ton of social media plugins on WordPress, but this one’s great because it’s compact, features simple settings and it connects to just about any social network that you can think of.
9. Comment Luv
A nice way to thank your blog’s comment contributors is to let them show a link to the last post from their own blog. This is a super way to help share some link juice with the people who are supporting your blog. The only downfall is that Comment Luv cannot be used in tandem with Disqus Comments. Sigh.
10. WP-Stats Dashboard
A-mazing! Display your blog’s stats graph plus your blog traffic, social engagement and social influence directly in your dashboard. See how you’re ranking on Alexa, check out your Technorati authority, monitor your ranking across multiple sites and much more. Once you install this plugin you’ll wonder how you ever managed to track your social media worth without it.
11. Post Video and Photo Galleries
An all-in-one plugin from Cincopa that let’s you add image galleries, slideshows, video, music playlists, podcasts and more to your blog. You get automatic photo resizing, video transcribing and mobile solutions for all things multimedia. This plugin can transform your blog into a visual and audible masterpiece.
12. Brokenlink Checker
Use this plugin to detect any links that are broken or missing from posts, pages, blogrolls and custom fields. It even seeks out missing images and alerts you when it finds them. As your blog grows and you’re connecting more and more internal pages with one another, as well as external, this plugin can be an enormous help in maintaining a clean and error free blog for your readers.
13. Platinum SEO Pack
The uber popular All-in-One-SEO plugin is good, but Platinum SEO is even better. Download this plugin and optimize your website with all the awesome features of All-in-One plus a few extras like generating SEO-relevant metadata, avoid duplication of content and optimize page and post titles for better visibility among the search engines.
14. SEO Friendly Images
Don’t overlook the power of images used in your blog. They can be a boon to your search engine rankings if you take the time to optimize the ALT and TITLE attributes. Using keywords in these two fields allow search engines to pull your blog up when user searches for a certain image or phrase. This plugin makes managing your images easy as pie.
15. Revision Control
For every change, edit or update that you make to a blog post, WordPress saves a backup. These revision backups can multiply quickly and turn the size of a small single post into a large file. The Revision Control plugin let’s you restrict the number of revisions to only the most recent few.
16. PostMash – Custom Post Order
WordPress lists your blog posts in chronological order, but sometimes you might find that you’d like to have a bit more control on how posts are ordered. That’s where PostMash comes in. This little plugin let’s you customize the order of your posts with a drag-and-drop feature. Let’s say you wrote a popular post that you want to display prominently and continuously above all newly created posts – PostMash can make that happen.
17. No Self Pings
When you internally link articles and posts to each other within your blog it creates pings. Unfortunately, these pings hit your comment area and it can make it frustrating to track external pingbacks compared to the ones that you’ve generated on your own. This plugin stops the self pings so that you’re left with a trail of pings generated purely from your fans.
18. Post Ideas
You never know when inspiration is going to grab you and feed you with an idea for a new blog topic. Use Post Ideas to manage your thoughts, sort your ideas and track them through keywords and research URLs. It comes complete with edit, delete and write options so that your ideas stay organized.
5 Blogging Mistakes to Avoid
Starting up a blog is pretty simple, but maintaining and cultivating a following for it can be a bit more challenging. If you’ve got the ambition to begin a blog, invest some time and thought into making it a solid one and cover all your bases. Whether you’re launching your first company blog, beginning one for a client or setting up a personal blog spot for yourself, avoiding some of these common mistakes will give your blog a fighting chance in a sea of many.
1. Not being consistent. You don’t have to post multiple times in a day. Leave that to the news sites. You should try to post on a regular basis. Without fresh content, your readers will move on to greener blog pastures. Give your fans something to read and try to do it weekly.
2. Forgetting your subscribe button. Syndication feeds allow your subscribers to keep track of your blog’s new posts and updates. Make it easy for your readers and passers-by to follow your blog with a simple click. Blogs that aren’t prominently displaying an RSS button are missing out on potential fans.
3. No promotional efforts. Your blog is an extension of you, and perhaps, even your business. Market and promote it just like you would for any other product or service. Integrate your blog into your social media profiles. Sync your posts with social media status updates to Twitter, LinkedIn and Facebook. Bookmark some of your favorite blog posts (don’t bookmark all of them or it will come across as being to self-serving and spammy).
4. Lacking persistence. The world’s top bloggers didn’t find themselves there overnight. It’s taken them years to build a following, establish a blog persona and produce content that their blog audience relates to and identifies with. Don’t compare your blog to others. Focus on bringing new and timely information to your readers that they’ll appreciate and want.
5. Not having good headlines. The headline of your blog post is what people will see and read first before anything else. You don’t need to make it clever or catchy. Be succinct and summarize exactly what you’ve written. Less is more when it comes to blog headlines. Try to aim for less than 10 words.
Writing a blog requires time, dedication and patience. Blogs are a great way to interact with others and build wonderful social connections. This is especially true when you create a well-written post that resonates with others. It’s a rewarding feeling to receive feedback on how your post has been received, as well as how it’s perceived. Stick with your blog and don’t give up.
What are some other blog mistakes that should be avoided? Please share and add below.
9 Tips to Increase Traffic to Your Blog
You might be one of the most talented writers in the world with some of the most innovative ideas for blog posts, but all of it means zilch if you don’t have an audience. You need to get your blog noticed if you want to grow your readership base and sometimes that’s more easily said than done. Below are some tips to get you moving in the right direction, however, it is not a comprehensive list and there are certainly many other ways to increase traffic. But for now, we thought sharing a few of the basics would be a good place to start.
1. RSS Feed
Real Simple Syndication (RSS) is the format used to deliver changing web content. Prominently feature an RSS button on your blog so that people can subscribe to your posts. Surprisingly, there are many blogs that have buried their RSS buttons among the sidebar clutter and others that have neglected to include a RSS button entirely. Make sure that you’ve got yours front and center.
2. Index Your Blog
A super important step, but sometimes overlooked one, is indexing. Folks, you do this for your website and your blog is no exception. You deserve to be noticed and read by search engines. Don’t cheat yourself from search engine page rankings and the opportunity for people to find you through Google, Yahoo! or what have you. At the risk of sounding like Martha Stewart, indexing is a good thing.
3. Grab ‘Em With A Headline
Headlines are important because it’s your big chance to hook your readers. Think of headlines as synopsis of your blog post in 10 words or less. No need to get clever or sales pitchy. Just let people know exactly what you’ve written and what they can expect to read. Since most internet users are looking for info, including blog posts with ‘how to‘ in their titles can pull in readers quite well.
4. Publish Frequently
Far too often, blogs start out with a heap of motivation and drive, but end in neglect. Keeping readers engaged means posting often and routinely. Without regular content, readers lose interest. Blogging takes some commitment and a certain level of care regarding the readers that you’re producing for. Treat them well and they’ll reward you back as loyal subscribers and promoters of your blog.
5. Shameless Email Promotion
Chances are you probably only update your blog once a day, but you probably email multiple times in an hour. Include a link to your blog in the signature of all your emails. Consider using a service like Wisestamp to create an electronic signature that features a link to your blog. Easy and effective marketing.
6. Link to Other Blogs
The sidebars of most blogs are a mecca of data and details, one in particular is the blogroll. Blogrolls are link collections to other blogs that you find to be inspiring, resourceful or humorous. However you choose to organize your blogroll, featuring links to other related blogs gives your readers additional places to go to for more information. Blogroll etiquette states that when you link someone in your blogroll that they should reciprocate in theirs. A nice way to expand your social circle. It also gets you recognized by other bloggers who track the blogroll universe and that can help you build your social network. Which leads us to tip numero siete.
7. Guest Blogging and Bloggers
Use your social network to invite other well-known bloggers to contribute an exclusive post to your blog site. This is a nice way to generate some buzz about who you are and share some of your guest blogger’s vigilant fans. On that same token, volunteer yourself to guest blog for a fellow colleague in your industry. Try not to think of blogging as a competition, but instead as a place to help others by sharing your expertise and empowering them to experiment and implement on their own.
8. Syndication
The power of social media ranks right up their with the Jedi masters (ok, maybe not quite, but it’s pretty strong). When you publish fresh content to your blog make sure that you send and share on Facebook, Twitter, LinkedIn and your other social media sites. There are tons of fantastic social media aggregator tools available that can help you syndicate your blog feed with just a simple click of your mouse.
9. Use Share Buttons
Share buttons like the tweetmeme give your readers additional opportunities to share your content with others. There are many different plugins, add-ons and widgets available that you can include in your blog to make it easy for others to spread the good word about your latest publishings.






